Building the future of game publishing

Prototype in.
Hit game out.

AI agents that run the entire mobile game publishing pipeline. From prototype evaluation to ad creative generation to scaled user acquisition. No human bottlenecks.

The Pipeline

Four agents. One publishing machine.

Traditional publishers throw hundreds of people at the problem. Playshift replaces the pipeline with autonomous AI agents that never sleep.

🎯
Agent 01

Prototype Scout

Evaluates game prototypes in minutes, not weeks. Scores marketability, retention potential, and monetization fit using playability metrics no human can process at scale.

🎬
Agent 02

Creative Engine

Generates thousands of ad creatives automatically. Video, static, playable. Tests variations faster than any creative team and learns what converts.

📈
Agent 03

Acquisition Pilot

Optimizes UA spend in real-time across every ad network. Finds the cheapest installs, predicts LTV before day 7, and scales winners automatically.

💰
Agent 04

Revenue Optimizer

Tunes ad waterfalls, in-app pricing, and engagement loops continuously. Maximizes ARPDAU without human intervention. Every session is an experiment.

1,000x
More prototypes evaluated per year
Hours
From submission to publishing decision
Zero
Publishing managers needed

The old way is expensive and slow

Traditional Publishing

  • ✗ 750+ employees to run the pipeline
  • ✗ Weeks to evaluate a single prototype
  • ✗ 50,000 ad creatives made by hand each year
  • ✗ UA optimization limited by human bandwidth
  • ✗ Hit rate: 1 in 100 prototypes

Playshift

  • ✓ 4 AI agents, always running
  • ✓ Minutes to score and rank a prototype
  • ✓ Unlimited ad creatives generated on demand
  • ✓ Real-time UA optimization, 24/7
  • ✓ Better hit rate through deeper data analysis

The next great game publisher
won't hire hundreds of people.

It will deploy agents. That's the shift we're building.